AdTech Go-To-Marketing Planning

With an innovative approach to mid-funnel marketing for advertisers, NewCo provides go-to-market strategy support to the executive team, including approach to partnerships, value proposition definition, sales materials review, and pitch preparation. 

Digital Experience Strategty

Working with a leading CPG company, NewCo is helping a nutritional products category team evolve its digital experience strategy, setting the company up to take advantage of its larger strategic shifts related to product and market focus. 

Brand Relaunch

As an 8-year old business in a rapidly changing software category, NewCo is helping an innovative market research SaaS relaunch with a new set of services and pricing model, helping the organization optimize its overall operations in the process. 

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Growth Advisory

A professional services company with long-standing client relationships is looking to find its next gear of growth. 

NewCo is helping the team to develop its business development program, pilot new growth tactics, and engage with clients in a more meaningful and sustained way.