Excitement is Building for 2025
- Mark Newcomer
- Jan 6
- 2 min read
In earlier posts this fall, I talked about embracing transition and advice. All relating to big changes in my life, leading to the launch of NewCo Advisory.
Today, NewCo is working with one of the most famous and important global payments brands and a multi-billion dollar CPG company. For both, we are driving and supporting important digital initiatives that will help each company serve digital audiences better, while creating new internal capabilities.
For another client, we are helping to build internal skills related to digital marketing strategy and the data and intelligence inputs used in the process.
All of this being said, NewCo is off and running. Personal thanks to friends like Dan Khabie (CEO of CourtAvenue), Ben Philyaw (CEO of Digital CGO), Emir Elliot-Lindo (CEO of Big Friends Consulting), Matt Webb (CTO of Outcome Path), Jimmy Keown (VP of Growth at BarkleyOKRP) and Patrick Brady (CEO of Space Walk) to name a few.
As we look to next year, the excitement is building. We start the year off at CES 2025, where we will be running into old friends and new. With this year, being the third year in a row of attending for me, we will be looking for continued evolutions in the convergence of tech and automotive, the integration of data and tech in digital health, and the always exciting advances in home technology and entertainment.
Taken together, these advances give insight into the changing technology landscape and a nod to where brands will be able to interact with consumers in evolved and new ways.
From there, we are excited to continue building our client roster, get into new project initiatives, and most importantly, help our clients get where they are going leaner and faster.
We will continue to build exciting partnerships like we are doing with ProfitLogicIQ for access to retail commerce data, Clickvoyant for data and analytics, and Outcome Path for accelerating innovation. Additionally, we will be looking to extend our partner ecosystem further in 2025.
Lastly, we will look to bring on more staff in 2025 and target the year for both foundational growth and building out our capabilities across digital transformation strategy, digital CX planning, and actionable market intelligence.
If you are as excited about 2025 as we are, don’t hesitate to reach out. Additionally, feel free to let us know what you are excited about too.
Posted here on medium.com
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